My wife & I recently took a trip to our old professional stomping grounds in SOHO, NYC. It was a quick getaway and someone was watching our son, so we decided to make the most of our 24 hours in NY.
We’ve always wanted to go to the Culinary Institute of America in Hyde Park, NY. As it turns out, we literally have to drive past it on our trip to Vermont. It was a beautiful day – just the kind you’d want to take to go enjoy some incredible food & views of a beautiful campus set on the cliffs of the Hudson River.
While it’s not a huge campus, it was big enough where we could’ve used a map to help us find the different buildings and our restaurant of choice (St. Andrew’s Cafe). They had a few dedicated maps @ different points on the campus, but, you had to retain the knowledge and hope that you remembered the map well enough to be able to find your destination … or another mapping station. Helpful, but, what would be more helpful is …
A QR Code on each of the mapping stations that linked directly to an online/virtual/interactive map that now fits in your pocket. If you get lost, simply look back @ the map on your phone – no need to wander aimlessly anymore!
Every single college & university has some type of geo mapping solutions for directions. Most of them are exactly like what exists @ the CIA in Hyde Park. However, adding an incredibly simple tweak to the physical mapping stations would allow for better navigation (not to mention allowing for further personalization of someone’s experience) & a better user experience.
There are COUNTLESS examples of good uses of QR codes in almost any industry. All you have to do is be a little creative!